For companies · WordPress Developer
Senior WordPress developer for fast, custom sites that rank
I build WordPress sites that your team can edit without breaking and that Google and AI search engines can read. Custom themes, headless WordPress with Next.js, performance work, and SEO/AEO, designed in Figma and coded by the same person.
Common problems I fix
A slow, heavy site
Page builders and too many plugins make the site slow, which costs rankings and conversions.
Hard to edit
Every content change needs a developer, or a small edit breaks the layout.
Invisible on search
The site looks good but does not rank, and does not show up in AI answers either.
What I deliver
Custom themes
Built from a Figma design, with editable blocks and no page-builder bloat.
Headless WordPress
WordPress as the CMS and Next.js on the front-end for speed and flexibility.
SEO and AEO
Technical SEO, structured data, and content built to appear in search and AI answers.
Performance
Core Web Vitals, caching, image optimization, and plugin cleanup.
Integrations
CRM, forms, analytics, and e-commerce with WooCommerce or Shopify.
Maintenance
Updates, security, and improvements on a monthly plan.
Experience
- Senior Web Engineer at Peaksware, working on WordPress, SEO/AEO, and AI-assisted engineering for TrainingPeaks and MakeMusic.
- Multilingual Next.js site with headless WordPress and AI blog automation for Kairen Studio.
- WordPress sites and landing pages designed in Figma for brands like Feel Good, LECAR, Klassvough, and Infinity Day.
- Shopify e-commerce for Surya Brasil in the US market.
Related work
From brief to launch
- 01
Brief
Goals, audience, pages, and the keywords the site needs to rank for.
- 02
Design
Figma layouts approved before development starts.
- 03
Build
Development on a staging site you can review at any time.
- 04
Launch
Go-live with SEO checklist, analytics, and team training.
Stack
Frequently asked questions
Should I use WordPress or a custom site?
WordPress is the best choice when your team needs to publish content often. When speed and custom features matter more, headless WordPress with Next.js gives you both.
What is headless WordPress?
Your team keeps editing in the familiar WordPress dashboard, while the public site is a fast Next.js application that reads that content.
Can you improve my existing site?
Yes. I can audit performance and SEO, fix what is broken, and plan a redesign only if it is worth it.
Do you work with agencies?
Yes. I work as a white-label WordPress developer for agencies in Brazil and abroad.
Need a WordPress site that performs?
Send me your current site or your project brief, and I will reply with a plan.